Cash-URLs is a website and soon application that turns long links into short ones, that redirect to the long link.
The short version just redirects you to the long version – which makes for easier sharing especially on social networks like Twitter, google plus and Facebook.
Using Cash-URL is very easy. Just paste in the URL you want to shorten, click shorten and you are done That’s all there is to it!
Why Use A Link Shortener?
Save space and “beautify” links. Short links look better and are more user friendly. For some types of communications like text messages or Twitter posting it’s crucial to keep links short to leave room for a message (as you probably know a tweet is 140 characters long)
Tracking & statistics. Some shorteners give statistics about clicks, impressions and a range of other trackable data.
Hide a target URL. When you see a shortened URL, you don’t know where you will land after you click it. So, some people use this to disguise the target URL.
And finally, Ladies and Gentlemen:
Making money. You can earn money each time a short link is clicked!
Now you have general idea of how Cash-URL work, let’s turn our attention on how to use it to make extra money!
Not all shorteners let you earn money.
So we will focus entirely Paid Link Shorteners that give you all the advantages of a normal shorteners but with the added ability to make money.
How Cash-URL Works:
If you add an advertising layer, you get paid link shortener.
The layer is added between a shortened URL and destination page and this is how money comes into play.
How it works in practice:
Visitor clicks a shortened link (shortened URL)
Ad is displayed on an intermediate page – you earn money.
The visitor is redirected from the intermediate page to the destination page (long URL)
this method of earning money has some interesting advantages.
you transform leaving visitors into profit
short links can be used everywhere, e.g. on facebook pages, twitter, emails etc.
it doesn’t consume real estate space of your websites
Analyze the performance of each shortener I collected:
Unique Clicks: How many unique visitor Link Clicks were generated. This was the most important information for me, as performance of my websites (and most websites which use paid link shorteners) base on unique visitors. I used Unique Clicks (visitors) to calculate eCPM.
Revenue: How much money I earned with each shortener during the test.
And additional data which could be useful to compare shorteners’ performance:
Link Clicks: How many times my landing-page was clicked.
Counted Views (by shortener): How many views (of the intermediate ad page) were counted by a shortener.
Counted Visitors (by shortener): How many unique visitors were counted.
The data comes from:
Link Clicks and Unique Clicks I tracked on Google Analytics.
Revenue, Counted Views and Counted Visitors is shown in Dashboard of each shortener.